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Social Media Policy for Museums

Sara Huws, 16 June 2015

Exciting times in the Digital Media department. I can finally share this with you, an updated Museum Social Media Policy for museum tweeters, facebookers, tumblrerers and so on. I've tried my best to keep it readable, common-sensical and useful - so please do give it a go and let me know if there's something amiss or awry. 

Download Social Media Policy for Museum Wales

The previous policy had been in place since 2009 - and since then, our expectations and the devices we use to access social media have come along a fair way. I hope to keep it up to date as we're faced with the endless barrage of new platforms, retroactively amended ts and cs, high-profile fails and fads.

It's a companion to the Social Media Toolkit - I'm still working on that, since I want it to look a bit more user-friendly (not to mention sexier), so I'll post that up when it's ready. I hope the toolkit will be used a working reference - something that shows the possibilities of social media for museums, where the policy defines the boundaries within which we work, and is a bit more schoolmarmish. Thanks to everyone who has contributed to the document, especially our social media account holders for their feedback.

Let me know what you think in the comments!

Comments (2)

Sara Huws Amgueddfa Cymru – Museum Wales Staff
22 June 2015, 09:07

Hi Bernice! Chuffed to know it's looking useful.

Wikipedia actually has a good summary, and describes it thus: "The Streisand effect is the phenomenon whereby an attempt to hide, remove, or censor a piece of information has the unintended consequence of publicizing the information more widely, usually facilitated by the Internet."

Less glamorous than it first sounds, I know. Details of all the risk flags will be contained in the ToolKit - I'm working on it today in fact!

True and fun Streisand fact: she has a 'mall' in the basement of her Malibu home where she goes pretend shopping.

Bernice Parker
18 June 2015, 08:24
Useful and encouraging thanks. What is is the Streisand Effect please - need to know if I am at risk!?!?
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