Press Releases

National Waterfront celebrates Investors in People status

Swansea's National Waterfront Museum has successfully achieved the prestigious Investors in People (IiP) standard.

The Museum was praised by the recognition panel for a committed and proactive approach to people management and training and development.

IiP provides a simple and flexible framework to help organisation of all sizes and sectors to improve their business performance. More than 20 members of staff from across the Museum were interviewed over a two-day period and the final report highlighted several areas of good practice including:

A highly effective culture, which empowers and enables people to openly contribute ideas and make decisions.

A positive culture where people are genuinely involved in planning and delivering the activities of their team and the Museum.

Outstanding communication that ensures people are fully informed of and involved in the activities of the Museum.

Focused commitment to training and developing people in line with business objectives in an environment that supports equality of opportunity.

A culture where managers are viewed as supportive and approachable.

A strong and positive ethos of recognising and valuing the contribution people make.

Speaking about the good news, Head of Museum, Steph Mastoris said: "This is a major achievement for us all here at the National Waterfront Museum. For a Museum which is only three and a half years old, we are particularly delighted to achieve the standard first time. It recognises the work we have done in terms of effective planning and management as well as training and development for our staff. We will now build on this even further to retain the accreditation throughout the years to come."

Mark Richards, Director of Operations for Amgeddfa Cymru - National Museum Wales said: "We are delighted the National Waterfront Museum has successfully achieved Investors in People status. It reflects a great deal of hard work and highlights how well the newest addition to the Amgeddfa Cymru - National Museum Wales' family has successfully developed its staff to achieve their full potential."

Commenting on the Museum's achievement, Heritage Minister Alun Ffred Jones said: "Investors in People, which plays an important part in the Welsh Assembly Government's commitment to developing businesses, is about advancing an organisation's performance through its people. Therefore, I'm pleased the National Waterfront Museum has successfully achieved this status, it demonstrates the Museum's commitment to its people which inevitably leads to improved long-term business performance."

The National Waterfront Museum now joins the National Slate Museum, National Roman Legion Museum and Big Pit, National Coal Museum as achievers of Investors in People status.


The Investors in People Standard is about improving business results by making the most of the skills and capabilities of your staff. Its proven benefits are increased motivation, lower staff turnover and more profit per employee. For more information, visit

For more information, please contact Marie Szymonski, Marketing Communications Officer on 01792 638970.

Admission to Amgueddfa Cymru - National Museum Wales sites is free thanks to the support of the Welsh Assembly Government.

Amgueddfa Cymru operates seven national museums across Wales. These are National Museum Cardiff, St Fagans: National History Museum, the National Roman Legion Museum, Caerleon, Big Pit: National Coal Museum, Blaenafon, the National Wool Museum, Dre-fach Felindre, the National Slate Museum, Llanberis and the National Waterfront Museum, Swansea.