: Books

Discovered in Time, at Hay

Mari Gordon, 9 June 2011

Finally, only a year or so later, we launch fab new archaeology book Discovered in Time. We had a lovely event on the Hay Festival programme - pretty small in scale, but all the more enjoyable for it.

I knew the author, Mark Redknap, was a bit nervous and I felt suitably guilty. But I also knew he'd be great. He's articulate, knowledgeable, engaging and can throw in a soupcon of humour - ideal speaker material.

We'd pitched the event as a discussion on issues like who are we (museums) to decide what's 'treasure', or are we the natural authors of the national 'story', or de we hand over the 'voice' to communities (yes we do), and how do we relate to amateur archaeologists - all stuff I think is fascinating. Mark talked about those issues and illustrated them with some gems of stories related to various objects featured in the book. However the audience were also clearly drawn by the archaeology, and wanted some good old-fashioned archaeologists 'in the field' stories.

BBC journalist Sian Lloyd was our host for the event and she brought a fresh face and a sound journalistic approach, keeping the whole event expertly on track. The Q&A at the end included questions ranging from 'what was your Howard Carter moment?', which Mark gently explained can happen many times either with discovering a new find or with a new discovery about an old find, as we keep studying the collections and applying new technology, to the role of science in archaeology - see point about new technology. (And, is archaeology itself a science? Hmmm...).

I was really pleased that the audience comprised a healthy mixture of men and women, and all ages. What they had in common was that enduring fascination, which perhaps we all have, with the light objects that survive from antiquity can shed on our shared human past. And that, I hope, is just what our new book conveys.

Discovered in Time is available now. Available in Welsh, Darganfod y Gymru Gynnar. Both just £14.99. Order online.

And as if by magic - it's still not here.

Mari Gordon, 10 March 2010

Well, the iPad now has a release date for the US - early April, not mid-March as first expected. It will probably arrive in the UK late April. In the meantime we seem to have exhausted ourselves trying to decide whether or not it's a good thing - let alone a necessary thing. But then not being needed didn't make the iPod or iPhone any less desirable.

Apple's marketing for the iPad has taken a turn for the interesting, as their key words are "revolutionary" - possibly true - and "magical" - what?! Of course it's slick, sexy, a thing of beauty; there might well be something revolutionary about it; but - magical? Now using that concept to describe a piece of digital equipment, that's revolutionary! It's a piece of kit that lets us use our email and the web, look at our pics and videos and play with all our digital toys (150,000 of them apparently). Eventually we'll be able to use it to read e-books.

Previously Apple were promoting the iPad's similarity with the iPhone in terms of functionality, so that we'd all feel at home right away. Now, however, the iPad is revolutionary, magical and value for money. It sounds as though somewhere in the flurry of attention since its announcement, Apple have abandoned the "third category" concept that so many people questionned, and instead are positioning the iPad as a gem of a product, something lovely and affordable and just so much fun. A must-have accessory, perhaps. In which case, where does that leave the e-reading function? It was never primarily an e-book reader, more for all-round media consumption, but publishers were desperately looking forward to the healthy, straightforward supply deal offered by Apple, and any further delay in launching iBook in the UK is surely going to be a major cause for concern.

Publishers are happy to have a bite

Mari Gordon, 10 February 2010

Macmillan have now ended their stand-off with Amazon, and come to an agreement over the terms of sale of their ebooks. When Macmillan initially demanded new terms, all their books became unavailable on Amazon.

Now, even Rupert Murdoch says that Amazon's terms "devalues books", and he looks like renegotiating HarperCollins terms.

The problem is Amazon's selling model, in which they act as a straightforward reseller. They can sell the ebooks at any price they choose, even lossleading on some if they want to. Apple, on the other hand, have taken a completely different model with US publishers, who are welcoming it with open arms. Apple will be buying ebooks from publishers at a price set by the publishers, with Apple effectively taking a commission.

There's still no indication that Apple has started negotiating with UK publishers, so when the first iPads ship to the UK at the end of March ebooks might not be available through iBooks. If not, however, it won't be trhough lack of enthusiasm on the part of publishers. This is one American trend I don't think we'll mind following.

Apple not so shiny

Mari Gordon, 3 February 2010

How disappointing to find out that, in one aspect, Apple are no different from Amazon. At the moment, no books are available for iBook in the UK. It seems Apple are just as behind as Amazon in negotiating publishing rights for the UK territory.

Disappointing, but understandable I guess. They're both American companies, based in the USA so it makes sense that they sort their domestic market out first. Also, as I've commented before, the iBook isn't being promoted as the iPad's primary feature anyway. It's just that, for some of us, that was what we've been waiting for! There's no way ereading will move towards the mainstream until we have a decent colour multi-touchscreen, multifunctionality and an intuitive UI. At the moment the devices on the market work for fiction (no images, minimum functionality needed) and the academic market (especially with the specialist Kindle Tablet for students). I'm looking forward to being able to browse my reading material in the way we now 'browse' the web.

It's i-read, not e-read

Mari Gordon, 28 January 2010

As predicted, Apple have launched their new product, what we were expecting to be their version of an ereader, with suggestions for names like 'Tablet' and 'iSlate'. In fact, the iPad isn't even marketed as an ereader but as a tool for engaging with media all-round. Jobs describes it as a "third category", and the promotional video highlights three aspects to the iPad experience:

  • a web browser
  • email
  • and lastly an ereader, featuring, inevitably, iBook.

Hachette, HarperCollins, Macmillan, Penguin and S&S have signed on provide content through iBook. Apple has offered a more attractive deal than Amazon by agreeing to link the ebook price to the print price. They'll split the sale 30/70. Initially publishers will still earn less from the iPad, but the agreement gives longer-term control and helps still fears that Amazon are driving prices even lower over time - and gives publishers some leverage.

Of course there are other features, and the larger touchscreen makes this a much better tool for enjoying your images in iPhoto and the most feasible device yet for downloading and watching films.

Perhaps one reason why Apple avoided positioning the iPad directly into the ereader market is the size. Although the 25cm multitouch colour screen is clearly easier to read from, ereaders have so far been promoted for their convenience, which includes being highly portable - more so than a pile of books. The iPad is nearer the size of a netbook, although at 1.25cm much slimmer (and prettier!). Another reason will be the price: although initial guesses at the cost were around 1,000$, at 499$ for the basic model the iPad is still a wee bit pricier than other ereaders, and the 3G 64GB model will be 849$.

Industry comments so far have questioned whether consumers actually want a "third category" device, especially at those prices. Publishers, however, seem to breathing a sigh of relief: at last, an attractive device and a publishing model that protects our profits. And as Jobs says, the 75m people who've bought iPods and iPhones already know how to use an iPad. The questions are, can they afford to, and do they want to?